International retailer brand with over 20 outlets in Europe
Attracting buyers from Russia to European outlets.
Running the digital advertising campaign with Travel Programmatic technology.
From the audience of Russian and Ukrainian female travelers, we selected a group of tourists who have bought tickets or already are in the cities located near the outlets during the advertising campaign.
To bring to the landing page the audience of travelers who are planning a trip to the regions near the outlets or have already came to these destinations and offer tourists to download a voucher for additional discount.