Destination & Product Academies · Malaysia
Destination knowledge.
Bookable products.
An interactive Malaysia guide connected regional information, flight options, hotels and Space Travel tours in one practical resource for travel agents.
page views during the reporting period
unique visitors during the reporting period
destination areas covered by the guide
Russian departure cities in the flight section
The challenge
Help agents understand Malaysia’s variety and see how to turn that knowledge into a specific offer for their customers.
The destination and tour operator needed a shared resource where agents could explore the country and find relevant hotels, routes, flights and tours without moving between disconnected sources.
What we created
A destination map
An interactive map introduced 11 areas, from Kuala Lumpur and Malacca to Langkawi, Borneo and the islands of the east coast.
Product connections
Destination sections linked attractions and hotel information with Space Travel tour options, including city breaks and combined itineraries.
Practical flight information
A dedicated section organised flight and tour options by 16 departure cities in Russia, helping agents find a suitable starting point.
Ongoing audience contact
Profi.Travel portal publications, newsletters and professional channels brought agents to the guide and gave them reasons to return.
The result
The guide received 8,597 page views from 2,052 unique visitors during the reporting period. Agents could move from a destination overview to specific tour programmes and flight options within the same resource.
The website remains available as a reference. Its structure makes the tour operator’s product part of the destination learning process.
Inside the guide
Explore. Compare. Build an offer.
Destination content, departure options and tour programmes in one website.
Make destination knowledge useful for sales.
We develop learning programmes that connect a destination’s offer with the practical information and supplier products agents need.