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September - November 2020
Client: Tourist Office for Flanders - Brussels
12 480
project pages views
3 180
project pages visitors
1 783
unique visitors
Task
To remind the B2B audience and refresh their knowledge about two regions of Belgium - Flanders and Brussels. To provide up-to-date information on their cultural, gastronomic and logistic characteristics, entry rules and security measures taken in each sector of the destination during the COVID-19 pandemic.
Solution
Updating all sections of the project, adding new routes and details on safety and technological innovations of the destination in connection with the pandemic. Сompetitive mechanics extension: travel professionals share their favorite Flanders routes with tourists on social media.
Tools
Updating the landing page and training program of the project, advertising campaign on Profi.Travel for the audience of travel professionals from September to November, 2020.
