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Task
To present a variety of opportunities in the luxury leisure segment in Vienna, and form a comprehensive understanding of travel products for active sales in this direction among travel agents' audience.
Solution
Creation of the project's landing page with a full description of the opportunities in the luxury leisure segment. Organization of testing for agents, obtaining diploma of the destination's expert. Prize lottery to stimulate agents to study this segment in the dimension. Connection of the project with Profi.Travel Loyalty program and points' accrual for high activity.
Tool
Landing page development and advertising campaign on Profi.Travel to the audience of tourism professionals from November 2019 to January 2020.
