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6 102
unique users
25 579
project's webpage views
185 132
impressions on Tourister.ru
0,41%
CTR on Tourister.ru
Task
To present new All inclusive Vietnamese hotel and its opportunities for Russian tourists, to inspire users for staying at Selectum hotel with tour operator ANEX Tour.
Solution
The hotel's capabilities are presented in the format of an interactive test on Tourister.ru landing page: the user chooses how he prefer to spend his vacation and receives personalized recommendations. Besides, on the website you can compare the price of staying at the hotel with ANEX Tour and with a direct booking.
Tool
Creation of a landing page with game mechanics on Tourister.ru portal, which helped to involve the target audience in the study of the hotel's capabilities.
